Canned Laughter

Something about billboard advertisements really tickle my interest. The best ones are always, short in text, flashy and sometimes totally absurd. I remembered driving home on the highway and saw an advertisement for dangerous driving. Basically it has an image of some snapped CD’s, broken mobile phones and makeup scattered on a glass/bits of car littered road hinting a huge smash. Next to the image says “distracted drivers are dangerous” Well bloody hell if looking at a huge billboard that requires me to draw my next almost 90 degrees isn’t distracting enough!

The canned Kryptonite poster which was meant to be shown during the exhibition for some reason had fallen through despite interest from the guys from FreeFall. We’ve all seen Andy’s soup cans but no matter how many times we redesign or order it. It just never gets old. Instead of a full A1 poster, live sized cans with the exact labels were created and stacked on a glass box for display.